New website for Exeter’s RAMM

From Thursday September 1, the website for Exeter’s Royal Albert Memorial Museum (RAMM) will be mobile and tablet friendly.

As well as a cleaner, more contemporary look, the redesign will also let visitors select what they see on the homepage and what updates they get.

The redesign was inspired by visitors and incorporates feedback collated over the past six years. Over half of visits to the museum website are now made on mobile or tablets, often during visits using the museum’s free wifi.

The new site responds to the device it is viewed on and will now fit the screen whether viewed on a desktop PC or smartphone.

The most visited pages are the easiest to find and a new feature called My RAMM lets visitors login and choose what is presented on their homepage. Using simple tick boxes, categories are chosen from a list to select what appears. While browsing the website there's also an option to keep any page as a favourite to save searching for it in future.

RAMM aims to give all visitors the best possible experience, online and in the galleries. The new website was funded by Arts Council England and uses museum sector and wider best practice to reflect the needs of existing and new web visitors.

Picture: RAMM’s redesigned website on a PC and on a smart phone